Every week we publish a roundup of new products from companies serving e-commerce and omnichannel merchants. This installment includes updates on generative AI, cross-border payments, recommerce, email marketing, shopping carts, B2B commerce, customer management, and chatbots.
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New tools for merchants: March 4
Marketing platform Klaviyo launches AI tool. Klaviyoan e-commerce email and SMS campaign platform, has been launched Klaviyo AI. Marketers can now access AI to generate high-performance email content, optimized web forms, and complex segments based on audience prompts. Klaviyo AI’s capabilities also include predictive analytics, product recommendations, personalized benchmarks, automated A/B testing, and tips to keep emails out of spam folders.
Nexi and Woo expand payment options for merchants across Europe. Nexia digital payments provider, has partnered with an e-commerce platform WooCommerce providing merchants with payment options across Europe. The collaboration includes the integration of Nexi payment plugins, which are e-commerce payment acceptance solutions dedicated to each market and region. Nexi’s local payment solutions are tailored to the needs of a fragmented European e-commerce market.
Reflaunt partners with DHL for brand resale. Redesigna fashion resale platform, had joined forces with DHL to expand its capabilities, following a one-year pilot project with DHL Supply Chain in Poland. Reflaunt will offer brands a platform to power their resale operations. DHL Supply Chain will manage the logistics process, from item handling, inspection, grading, photography and digital entry into Reflaunt, to basic inventory management, storage, picking and fulfillment functions. packaging and outbound distribution.
GoDaddy launches generative AI tool. Airo is Godaddy’s new generative AI tool to help small businesses. Immediately after registering a domain. GoDaddy Airo automatically generates content for the registrant, including logos, website, email account, product descriptions for uploaded photos, and an option to obtain a limited liability company. Airo can also generate email marketing campaigns, social media calendar and posts, search engine ads, and more.
Thinkstack launches AI chatbot generator. Thinking pile has launched a platform to help businesses of all sizes build and deploy advanced GPT-4 customer support chatbots. The platform allows users to create and embed a free chatbot on any website. Thinkstack claims its AI chatbot builder enables bot training via online knowledge bases, manual feeding of questions and answers, conversion in over 90 languages, and integration with leading platforms such as Zapier, Whatsapp , Shopify and Salesforce.
Growify launches marketing attribution platform. Growifier, an e-commerce analytics provider, has launched its advanced marketing attribution software. Its dashboard provides insight into marketing performance across multiple sources, including Shopify, Instagram, Facebook Ads, and Google Ads. Marketers can tailor insights to their business goals and streamline campaign optimization by measuring creative content performance.
Retail technology platform Lily AI integrates with Shopify. Lily AIa technology platform for retailers and brands, has launched its direct integration with Shopify stores. Brands and retailers on the Shopify platform can automatically export their catalog to Lily AI to improve product attributes including trends, occasions, styles and synonyms to increase visibility, conversion rates and customer satisfaction.
Bluesky Commerce Launches Evolv Storefront. Blue Sky Tradingan e-commerce technology and consulting company, launched Evolv Showcase, a plug-and-play, production-ready, and scalable headless retail storefront. According to the company, Evolv Storefront offers fast performance, optimized UX, WCAG Level AA accessibility, and advanced features preloaded.
Salesforce launches Einstein Copilot for customer relations. Selling power announced the availability of the public beta of Copilot Einstein, its conversational and generative AI assistant. According to Salesforce, Einstein Copilot can answer questions, summarize and create content, interpret complex conversations, and automate tasks on behalf of a user, all from a single user experience within AI applications. Salesforce. Einstein Copilot is available in beta globally for Sales Cloud and Service Cloud, with Commerce Cloud and Marketing Cloud available later in 2024.
Trustly and Socure partner on open banking payments. Securean AI provider for digital identity verification and fraud prevention, and In complete confidence, an open banking payments platform, announced a partnership offering merchants simplified integration as well as guaranteed bank payment services. By integrating Socure’s ID+ platform and AI-driven predictive analytics with Trustly’s direct banking integrations, the partnership delivers know-your-customer compliance, fraud detection and identity verification while delivering bank payments opened instantly and guaranteed.
OroCommerce announces its integration with Salesforce AppExchange. OroCommercea B2B digital commerce platform, now integrates with Salesforce AppExchange. The integration combines an e-commerce platform for manufacturers, distributors and wholesalers with Salesforce customer relationship management tools. OroCommerce says its customers can now deliver seamless digital commerce experiences without the need to rip and replace their CRM or manually sync data.